Innisfree

Innisfree

Our Philosophy

At Innisfree, we craft affordable skincare that merges nature and science.
With sustainable sourcing, innovative technology, and eco-friendly practices, we’re here to support your skin and the planet with every bottle.

From mindful packaging to recycling and reforestation, clean beauty is more than a trend it’s our promise.

Born from Tradition, Grown on Jeju Island

In the early days, our founder Sunghwan Suh watched his mother create beauty remedies from camellia oil.
Decades later, he discovered Jeju Island a volcanic paradise with mineral-rich soil and the perfect climate for Beauty Green Tea.

Today, that tea is the soul of our skincare.

Green Tea Authority

From Farm to Face : 3,301 Varieties Later

Unlike edible tea leaves, Innisfree’s Beauty Green Tea was handpicked for your skin.
We tested over 3,301 varieties to find one packed with 16 amino acids maximizing hydration and barrier support.

Our unique double-squeeze extraction method helps retain nutrients and deliver intensive moisture.

Sustainability at the Core

  • Eco-friendly packaging & refillable systems
  • Green Forest Campaign: Tree-planting to reduce CO₂
  • Ingredient transparency: Ethical sourcing & traceability
  • Clean formulas: Free from animal ingredients, parabens, and mineral oil

    Innisfree is one of the first K-beauty brands to integrate beauty and responsibility on a global scale.

Best Selling

  • Green Tea Seed Hyaluronic Cream

    Drenches your skin in 5 types of hyaluronic acid and green tea for long-lasting hydration.

  • Green Tea Enzyme Vitamin C Brightening Serum

    A powerful blend of green tea enzyme and stabilized vitamin C for radiant, even skin.

  • Daily UV Defense Sunscreen

    Contains skin friendly plant-based ingredients with a light and broad UV protection effect, providing moisture without white cast.

  • Green Tea Seed Hyaluronic Serum

    Our global cult favorite. Deep hydration + barrier care in one silky layer.

  • Green Tea Ceramide Collagen Plump Cream

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Innisfree Products

  • Anua Heartleaf 77% Soothing Toner

    250ml

  • Anua Heartleaf 77% Soothing Toner

    500ml

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