Isntree

PRINCIPLES

A High-Performance Green Beauty Brand Focused on Safe Ingredients

Isntree is a high-performance green beauty brand that prioritizes skin safety.
We believe that familiar natural ingredients can provide powerful benefits when blended with functional actives.
Through meticulous research and formulation, we focus on clean, skin-friendly ingredients that deliver visible, honest results.

EASY ENTRY to ACTIVE GREEN

Rooted in Transparency and Ingredient Awareness

When South Korea implemented the full ingredient disclosure system in 2008, Isntree was born from a sincere desire to educate and empower skincare users.
Our founder began with a cosmetics ingredients blog, helping consumers understand what they were putting on their skin and why it mattered.

This deep rooted understanding of cosmetic ingredients shaped our philosophy
If we focus on the quality of ingredients, we can offer better value than luxury brands.
That belief led to the creation of Isntree, a brand committed to honesty, efficacy, and consumer trust.

ACTIVE GREEN

  • Eco-friendly packaging & refillable systems
  • Green Forest Campaign: Tree-planting to reduce CO₂
  • Ingredient transparency: Ethical sourcing & traceability
  • Clean formulas: Free from animal ingredients, parabens, and mineral oil

    Innisfree is one of the first K-beauty brands to integrate beauty and responsibility on a global scale.

We Chose Isntree

This green beauty brand began not in a lab, but from a blog.

Its founder wanted to help people understand what was in their skincare and more importantly, what shouldn’t be.

That honesty still defines Isntree today:

  • 8-layer Hyaluronic Acid Toner that hydrates without heaviness
  • Green Tea Fresh Toner that calms oiliness without drying
  • Watery Sun Gel that absorbs like serum, without white cast

They focus less on trends, more on skin.

That’s exactly why we chose them.

For Ingredient-Conscious Customers

No artificial fragrance.
No harsh alcohol.
No marketing noise.

Just results powered by nature, backed by testing.

Isntree products are especially suitable for:

  • sensitive skin
  • acne-prone skin
  • customers seeking clean, certified K-beauty

Their strict blacklist includes 2,000+ harmful ingredients, and even their packaging choices follow eco guidelines.

From Korea to the World

Since launching in 2009, Isntree has quietly grown into a global favorite now sold in 40+ countries and loved across continents.

Their Hyaluronic Acid line is a mainstay in Amazon’s top rankings, with repeat buyers and viral reviews.

But more than numbers, they’ve built trust.

And we’re proud to introduce them through CAREHEAL.

Isntree Products

  • Anua Heartleaf 77% Soothing Toner

    250ml

  • Anua Heartleaf 77% Soothing Toner

    500ml

  • Column

    Pair text with an image to focus on your chosen product, collection, or blog post. Add details on availability, style, or even provide a review.

  • Column

    Pair text with an image to focus on your chosen product, collection, or blog post. Add details on availability, style, or even provide a review.