Isoi

Skincare With Purpose

isoi was born with a clear mission: to make safe, effective skincare accessible for even the most sensitive skin.
By merging clean botanical ingredients with modern dermatological science, we help people feel confident in their own skin without compromise.
At isoi, we don’t follow trends. We set higher standards.

Since our launch in 2009, isoi has expanded globally, reaching customers who are looking for clean beauty that works.

We’re not just creating skincare. We’re reshaping what clean beauty means for the next generation rooted in transparency, efficacy, and trust.

1. 100% Plant-Based Formulas
All of our products are made with naturally derived ingredients free from toxins, irritants, or synthetic fragrances.

2. Results-Driven Innovation
We go beyond “gentle.” Our formulas are clinically designed to strengthen skin, repair damage, and deliver visible change.

3. Zero Harmful Additives
We exclude more than 2,000 potentially harmful substances. No parabens, no PEGs, no compromise.

4. Premium Natural Ingredients
From Bulgarian rose oil to herbal actives, we use only the finest ingredients ethically sourced and clinically proven.

Our signature Blemish Care Up Serum has ranked No.1 in Olive Young for 12 consecutive years a clean beauty icon.

Loved for its ability to treat blemishes and uneven tone without irritation, it represents our belief that gentle doesn’t mean weak.

Ingredients

  • Bulgarian Rose Oil

    Effective for skin soothing and hydration.

  • Centella Asiatica Extract

    Promotes skin soothing and regeneration, ideal for sensitive skin.

  • Scutellaria Baicalensis Root Extract

    Natural preservative with skin protection and improvement effects.

  • Houttuynia Cordata Extract

    Helps soothe the skin and manage acne.

  • Jojoba Seed Oil

    Provides deep hydration and strengthens the skin barrier.

  • Macadamia Seed Oil

    Offers rich nourishment and hydration for the skin.

  • Peony Root Extract

    Delivers soothing and antioxidant effects.

  • Licorice Root Extract

    Helps improve skin tone and calm irritation.

  • Perilla Leaf Extract

    Boosts skin vitality with antioxidant properties.

  • Fermented Abalone Mushroom Filtrate

    Enhances hydration and skin elasticity.

Signature Glow

The rarest rose, the purest form of care.

isoi’s Bulgarian Rose Oil isn’t just an ingredient. it’s a skincare legacy, distilled from the heart of nature and tradition.

Grown in the untouched valleys of Bulgaria and hand-picked at sunrise, it takes over 3,000 roses to extract a single drop of this precious oil.

Using gentle steam distillation, we capture its most potent actives preserving the full benefits without compromise.

The Purest Rose Oil for Exceptional Skincare

At the heart of isoi’s skincare lies first-drop Bulgarian Rose Oil, renowned for its exceptional purity and potency.

Each drop contains over 300 naturally occurring active compounds working in perfect synergy to hydrate, protect, and renew your skin.

Not All Rose Oils Are Created Equal

While many brands use standard Bulgarian rose oil, isoi chooses only the first drop the most concentrated, unrefined, and effective form of the extract.

This premium-grade approach means your skin receives nothing but the purest care.

Experience the Future of Clean Beauty

Discover skincare that listens to your skin.
Clean. Honest. Effective. Only at isoi.